THE HANDSHAKE
The Handshake marks a commitment — not just to a task, but to a standard.
When members of the Guild of Honour shake hands, it signifies mutual respect, clarity of intent, and a shared agreement to uphold the principles of truth, service, and follow-through.
It is not casual. It is not symbolic. It is earned.
To extend a handshake in the Guild is to say:
“You can count on my word. I will meet this commitment with integrity.”
We don’t deal in empty promises. The Handshake carries weight — and we honour it as such.
Frequently Asked Questions
What is the Guild of Honour?
The Guild of Honour is not just a business collective. It's a living ecosystem where service, sovereignty, and sacred enterprise converge. It’s a place where entrepreneurs, creatives, and visionaries come together to build businesses that matter with honour, not hype. We believe business is sacred exchange, not manipulation or conquest. The Guild is where people come to build real things, with real people, in real time.
Who is the Guild of Honour For?
The Guild is for those who feel called to build something meaningful, not just profitable. It's for:
- Service-based entrepreneurs who are tired of the gimmicks and crave alignment.
- Emerging leaders who want to earn mastery by doing, not just talking.
- Youth who want to rise in skill and sovereignty through real business experience.
- Elders and guides who want to pass down hard-won wisdom through mentorship and structure.
If you’ve been seeking a tribe that takes both excellence and integrity seriously, you might already belong here.
Is this a Coaching Program?
No. And that’s intentional.
This isn’t a funnel that ends with a 90-day transformation. It’s an ecosystem. You don’t “graduate” from the Guild. You grow inside it. The Guild doesn’t sell you a path. It gives you a seat at the fire, and you build from there. It’s not a container. It’s a village.
How is the Guild Structured?
Nested pods, simple as that.
- 5-person Pods (e.g., SDR Pod, Branding Pod, Coding Pod)
- 5 Pods form a Chapter
- Chapters form Cities
- Cities form the global Guild
Leadership roles are earned through service and embodiment, not popularity or clout.
What do I get from my Membership?
It depends on your path. The Guild is built on reciprocity. If you show up to serve, you are supported.
For example:
- If you join under the Honour Pact, you’ll serve 4 hours/month into a Pod (e.g., cold outreach), and in return, the Guild builds and runs your entire marketing system (DMs, CRM, lead engine, etc.).
- If you’re looking for training, you’ll be placed in an active SDR pod where you’ll learn sales, get real practice, and can even earn income while you learn.
- If you’re already seasoned, you might be invited to lead a City Pod, mentor others, or bring in projects and receive Guild Points and support to build them.
Everything is built around live collaboration, real-world creation, and long-term legacy.
What is the "Honor Pact"?
The Honour Pact is the entry path for entrepreneurs who want to receive Guild-level marketing and sales support without paying agency fees.
You contribute 4 hours/month of service to a Guild pod (e.g., cold calling, setting calls, helping others), and in exchange, the Guild builds your marketing stack:
- DM flows
- Lead magnets
- CRM automations
- Workshop or funnel campaigns
It’s not charity. It’s sacred barter. Earn the right, receive the reward.
What is a Pod? And what will I be doing in one?
A Pod is a 5-person micro-team with a specific mission (like an SDR Pod, Funnel Pod, Brand Pod, etc.). When you enter a Pod, you’re learning by doing, not just watching slideshows or PDFs.
For example:
- In an SDR Pod, you’ll learn cold outreach such as writing, sending, and setting real calls.
- In a Funnel Pod, you might be building landing pages, emails, and automations.
- In a City Pod, you may be leading local blitz campaigns, onboarding partners, or hosting workshops.
Each Pod has a clear structure, mentor guidance, and a purpose tied to real-world business building.
What is the End Goal to All of This?
The goal is not exits. It’s roots.
We’re here to create a global ecosystem of sovereign humans, youth and elders, dreamers and builders, who build legacy through service. One city at a time. One business at a time. One honourable act at a time.
It’s not about scale. It’s about soul.
And if you’re still reading this… you probably already knew that.